Client Executive, PR & Client Services

As a Client Executive, you are responsible to implement PR activities on a day to day basis to support account management. As a curious person and fast learner, you learn about our clients’ industries quickly, and keep up with trends and current events to advise.

Responsibilities

Account Management

• Day-to-day management of account, including WIP meetings, according to agreed programme and scope of work

• Fully familiarise oneself with clients’ business and related industry, client contacts, and clients’ internal communication processes

• Prepare client monthly activity reports detailing all activities carried out for the month

• Ensure all materials and reports submitted to clients are timely, accurate, error-free and approved by account lead (account consultant or director)

• Brief and manage third parties e.g. designers, photographers, event companies and vendors

• Assist on event research and planning, logistics co-ordination

• Manage and oversee client events and functions

• Serve as account lead, manage client contact and correspondence

• Assist on budget and costing research

• Manage media monitoring and compile media clippings

• Conduct media pitching

• Build and cultivate relationships with the media and influencers

Client Management & Strategy Counsel

• Support research on client business and industry (e.g. competitor analysis, industry issues and trends)

• Assist in media training of clients

• Understand the media landscape (e.g. knowing top media titles / journalists relevant to clients)

Content Development

• Research and assist in development of content (e.g. press releases, FAQs, media briefing materials, client briefing books, presentation decks, social / digital content, speeches / talking points, message house, editorial calendar)

• Adapt and customise content for different audience and formats

• Create hooks and create media / audience appeal (e.g. strong pitch, headline, caption)

• Use narrative and composition skills to tell a story

• University degree with an internship or 1 year relevant experience in communications / marketing
• Good communication skills
• Able to work in a fast paced environment
• You are familiar with the most popular traditional and Social Media channels and reach target audiences effectively for our clients.
• Any additional skills, like Photoshop, as well as photography and videography, Google Analytics and Facebook/Instagram/LinkedIn Insights, are highly welcomed as well.