Senior Manager, Client Services & PR
- Hybrid
- singapore, Central Singapore, Singapore
- B2C (Life)
Job description
As a Senior Manager, you are responsible for initiating, developing and managing appropriate communication strategies and programmes to achieve clients’ objectives and be responsible for their overall successful implementation and management.
Responsibilities
Account Management
Day-to-day management of account, including WIP meetings, according to agreed programme and scope of work
Fully familiarise oneself with clients’ business and related industry, client contacts, and clients’ internal communication processes
Prepare client monthly activity reports detailing all activities carried out for the month
Ensure and approve all materials and reports submitted to clients are timely, accurate and error-free
Oversee and sign-off on all materials and reports for client submission
Brief and manage third parties e.g. designers, photographers, event companies and vendors
Manage and oversee client events, logistics and coordination
Manage and track client deliverables and budgets to prevent over-servicing and ensure account profitability
Responsible for assembling the “best team” for client project or retainer
Proactively alert relevant director to any emerging client or budget issues
Oversee media monitoring, compilation of media clippings and media pitching
Client Management & Strategy Counsel
Contribute strategic and creative inputs for clients’ PR programmes, proposals and at client meetings
Provide client counsel, proactively build client trust and relationships
Develop long-term strategic plans / recommendations for clients, ensuring alignment and integration with clients’ marketing and digital strategy and execution
Develop senior-level client programmes including thought leadership campaigns, key messages and positioning
Develop relationships with senior-level client contacts
Position the agency as a strategic partner to the client
Assist in media training of clients
Content Development
Oversee and manage the quality of content development (writing skills, strategy) and provide final sign-off for content
Use narrative and composition skills to tell a story
Team Work & Management
Live and advocate PRecious Principles
Manage, coach and train junior or new members
Conduct performance appraisals, training and sharing sessions
Business Development & Management
Contribute in business development pitches and undertake research / intelligence gathering
Identify organic business opportunities from existing clients locally and across countries
Lead in business development pitches, assemble pitch team, strategize for proposals and presentations
Coach team members in business development skills
Contribute to the management of the Singapore office including staff development, recruitment, identifying new growth areas
Oversee new business (financial revenue) pipeline
Job requirements
- Minimum of 6 - 8 years of experience in client services and public relations
- Demonstrated success in managing client accounts and PR campaigns
- Strong communication and interpersonal skills
- Ability to lead a team and collaborate effectively with cross-functional teams
- Experience in B2C, influencer campaigns
- Bachelor's degree in Communications, Public Relations, Marketing, or related field
- Proficiency in Microsoft Office and PR software
- Excellent organizational and time management skills
- Proven track record of delivering high-quality client service and PR results
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